WhatsApp is an American messaging app and owned by Facebook, Inc. It is a cross-platform messaging app that is working on different devices. Users can send text messages and voice messages, makes voice and video calls, and share images, documents, user locations, and other types of media through WhatsApp.
Does WhatsApp make money through Ads?
The simple answer is No. WhatsApp doesn’t make money through Advertisements because they wanted to create a messaging platform for the users not for big companies to place ads. But they have to earn from Whatsapp. That’s why they introduce the paid version of Whatsapp in which user has to pay 1$ annually.
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What is WhatsApp Business?
In 2020, When Facebook bought WhatsApp they introduce one new app for businesses named “Whatsapp Business”. WhatsApp Business is free to download and was built for a small business. WhatsApp Business connects the owners with the clients in an easy way. Clients and Owners can share their information with each other. Now, Facebook is earning from WhatsApp Business also.
How does WhatsApp Business make money?
Well, WhatsApp has created a really strategic revenue generation idea for this product. It charges businesses for giving slow replies. If the businesses will not be able to respond to the customer’s message in 24 hours. The business has to pay a fee for every message send after 24 hours. The fees are fixed for every country.
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In 2020, Facebook has introduced a payment option (P2P payments) for WhatsApp within the application for Indian users. It will help Facebook to be a bigger marketplace in the whole world and it will also remove the tension of money sending locally or internationally.
Everyone can send payment to each other within just a click. But it is implemented only in Indian users yet. Facebook announced that they will integrate it for everyone in the world soon.